prinsen berning active nutrition

Services

We work with and for our customers and we win together. We work with our SCORER collaboration framework which is designed to enhance teamwork and drive success through strategic, coordinated and organised efforts. Our results-driven approach ensures efficient and effective project execution, from a strategic kick-off to an effective product launch.

Our Scorer collaboration framework

Our SCORER collaboration framework is designed to enhance teamwork and drive success through strategic, coordinated, and organized efforts. By focusing on results-driven approaches, we ensure that every project is executed efficiently and effectively.

Strategic kick off 

The strategic kick-off phase within our SCORER model begins with the completion of the project brief form, detailing the R&D requirements. This is followed by concept ideation and development, where initial ideas are evaluated and aligned with category management support. Target pricing and volumes are established, and a comprehensive business case is developed to justify the project’s viability. Finally, the project proceeds to internal approval, marking the official start of the project.

Concept phase

The concept phase within our SCORER model begins with assessing the technological capability and feasibility of the project. Following this, we aim for the final internal approval, which allows us to kick off R&D development. During this phase, we align the project timeline and milestones, ensuring all key objectives are met. Finally, we secure the principal collaboration agreement to proceed and establish the collaboration contract instalment, setting the foundation for successful project execution.

Objective development

The objective development phase within our SCORER model begins with recipe development, where we ensure that all formulations meet our standards. This is followed by sample presentation and tasting, where initial feedback is gathered. Optional consumer taste testing may be conducted to refine the product further. Feedback is collected and once the customer approves the hand sample, we proceed with the launch plan review and alignment to ensure a successful market introduction.

Robust trialing

The robust trialing phase within our SCORER model begins with thorough pre-production preparation to ensure all elements are in place. This is followed by a factory trial to test the production process and make any necessary adjustments. Once the trial is successful, we seek customer production sample approval to confirm the product meets their expectations. The phase concludes with a comprehensive legal food law review and registrations to ensure compliance with all regulations.

Effective launch

The effective launch phase within our SCORER model begins with Joint Business Planning to align objectives and strategies with key stakeholders. This is followed by S&OP forecasting to ensure accurate demand planning and inventory management. We then reach an agreement on stocking, packaging, and other logistical details to streamline the launch process. The phase culminates in the first production, marking the official launch of the product. This coordinated approach ensures a smooth and successful market introduction, maximising the product’s impact and reach.

Review post-launch 

The review post-launch phase within our SCORER model begins with a customer satisfaction review one month after the launch to gather initial feedback and address any immediate concerns. Three months out, we conduct a joint launch distribution review to assess the effectiveness and make necessary adjustments. At the six-month mark, we perform a comprehensive joint 360 launch review to evaluate the overall success of the launch and identify areas for improvement. We ensure alignment on potential adjustments to optimise performance and meet our strategic objectives. This structured approach allows us to continuously refine our processes and enhance customer satisfaction.

How we support your business:

Market & consumer insights

At Prinsen Berning, we are dedicated to supporting our consumers with comprehensive market and consumer insights. Our category management team leverages advanced tools and methodologies to gather and analyse data, ensuring we stay ahead of market trends and consumer preferences. By understanding the evolving needs and behaviours of our target audience, we can tailor our products and strategies to meet their expectations. We collaborate closely with industry experts to provide actionable insights that drive informed decision-making. This approach allows us to deliver products that resonate with consumer needs and maintain competitive in the market. Our commitment to market and consumer insights empowers us to create value for our customers and achieve sustained business success.

Product development & innovation

Our dedicated R&D teams create cutting-edge solutions that meet the evolving needs of our customers. We collaborate closely with our clients throughout the development process, from initial concept to final product, to ensure their specific requirements are met. This collaborative approach allows us to deliver tailored solutions that drive customer satisfaction and business success. Our focus on innovation and excellence empowers our consumers to stay ahead in a competitive market.

Packaging advice

At Prinsen Berning, we are dedicated to providing comprehensive packaging support and advice to our customers. We offer a variety of packaging options, ensuring that each product is presented in the most effective and appealing way. Our commitment to quality and customer satisfaction drives us to continuously improve and adapt our packaging strategies. It is our goal to help our customers achieve their business objectives through innovative, sustainable, and tailored packaging solutions.

Sourcing & Supply chain

We are dedicated to providing exceptional support in sourcing and supply chain management. We leverage our extensive network of trusted suppliers to secure the best ingredients, ensuring consistency and reliability in our products. By optimizing our supply chain processes, we help ensure operational efficiency. Our commitment to sustainability and ethical sourcing practices further enhances the value we deliver. With our comprehensive sourcing and supply chain, we support clients to achieve their business goals with confidence and ease.

Quality & Regulatory support

We are committed to providing exceptional quality & regulatory support to our consumers. Our dedicated team ensures that all products meet the highest standards of quality and safety. We work closely with our customers to navigate complex regulatory landscapes, offering expert guidance and support throughout the product development process. By staying up-to-date with the latest industry regulations and standards, we help our customers achieve compliance and avoid potential pitfalls. Our quality & regulatory support empowers our clients to deliver safe, high-quality products that meet market demands and regulatory expectations.

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